BACO BRAND UPLIFT

    BACO was finally stepping foot in Riyadh. And we had to go big and premium to cater more towards the Riyadh audience. BACO has established a visual language of glitches to represent the Latin-American and Asian merge of flavours in their food. The glitches however have been limited to 2D graphics, therefore we introduced an uplift which includes glitched out collage of images and 2D graphics. As a giveaway for their new branch, BACO Augmented Reality hoodies were printed with the animated invitation on it thereby really pressing in on the digital glitch direction.

Project Includes:

Art Direction, Ideation, Packaging, Merch Design, Hoarding Design, Season Product Designs, Menu Redesign, Social Media Design, Web Design, Stakeholder Management